ClimateTech entrepreneur with 12 years previous experience in the FMCG & health sectors. Founded 3 B Corp brands, co-founded leading health app VITL.com, winner of Virgin VOOM award. Passionate about having a tangible and positive impact towards the climate crisis.
Oliver first founded health drinks brand Alibi in 2007, distributed globally and sold in 2018. In 2015 his drinks company Waterbomb Ltd became a founding UK B Corp and the first European soft drinks brand to become B Corp accredited.
Other brands founded include What A Juice (What A Melon drink) and What A Water. In the HealthTech space, he co-founded VITL.com in 2014, the UK’s largest subscription nutrition platform combining AI, DNA & bloods analysis. He also co-founded Liquid Fusion, a private label drinks NPD co. for brands including Itsu & Hotel Chocolat.
In 2017 he was the recipient of the Virgin VOOM award from Sir Richard Branson which included a £2 million prize support package. He has advised Diageo, SAB Miller and Tesco PLC and through the Prince’s Trust mentors students who are growing up in some of the UK’s most deprived communities.